The Advertising model
What is the Personalized Model and the privacy rights of users?
What is the Personalized Model and the privacy rights of users?
While personalization can be a tremendous advantage, companies using unfair information practices are taking a business risk.
Often, the question of how to gather and use information is often addressed before issues of user privacy.
Many advocates of personalization and the Personalized Model, believe that if any Web personalization were to take hold with consumers, privacy is the first and foremost concern: privacy and profit go hand-in-hand.
Often, the question of how to gather and use information is often addressed before issues of user privacy.
Many advocates of personalization and the Personalized Model, believe that if any Web personalization were to take hold with consumers, privacy is the first and foremost concern: privacy and profit go hand-in-hand.