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Global Reach of the World Wide Web

A tiny business industry, like a handmade sweater maker in Vermont, can "become" a huge multinational company overnight by selling to buyers in Africa. Tiny parts manufacturers in eastern Europe can find entirely new procurement partners in Australia. Third-party service providers, like financial institutions, freight providers, and warehouses have access to an entirely new universe of partners over the Web.
World Wide Web has the word 'world' in it. You have a Web site and everybody in the world can see you. Companies already have a portal to break into an overseas market, but many of them of them are overlooking that opportunity because their website does not contain content in other languages.

Global Reach

Global Reach refers to a business initiative to increase the access between a company and their current and potential customers through the use of the Internet. The Internet allows the company to market themselves and attract new customers to their website where they can provide product information and better customer service. Customers can place orders electronically, therefore reducing expensive long distant phone calls and postage costs of placing orders, while saving time on behalf of the customer and company. A company striving to obtain global reach by using ecommerce fundamentals should provide
  1. a code of ethics,
  2. a company purchasing policy,
  3. additional contact information, and
  4. adequate product information .
The website itself should be multi-lingual, easy-to-use, and have the ability to secure customer information as well as have pages that load extremely fast.

Organization for Economic Co-operation and Development

The OECD groups 31 countries sharing a commitment to democratic government and the market economy. With active relationships with some 71 other countries including non-governmental organizations and civil societies, the OECD has a global reach. Best known for its country surveys and reviews, its work covers economic and social issues from macroeconomics to trade, education, development, and science and innovation. The OECD produces internationally agreed upon instruments to promote rules of the game in areas in which multilateral agreement is necessary for individual countries to make comparisons and progress in a global economy.
Within OECD, the Statistical Analysis of Science, Technology and Industry is also conducted, together with the development of the international statistical standards for this field. Among other responsibilities, the OECD's work in this area seeks ways of examine and measure advances in science and technology and reviews recent developments in information and communication technologies (OECD, n.d.). Several internationally comparable indicators are formed within the field of the information economy, such as resources and infrastructure for the information economy, the diffusion of Internet technologies and electronic commerce, ICTs (software and hardware).
The OECD also established The Committee for Information, Computer and Communications Policy (ICCP), which addresses issues arising from the digital economy, the developing global information infrastructure, and the evolution toward a global information society.